Read Metaphors of Coronavirus: Invisible Enemy or Zombie Apocalypse?

Metaphors of Coronavirus: Invisible Enemy or Zombie Apocalypse?

Jonathan Charteris-Black

4.9/5 (23805 ratings)

Description:This book explores the metaphors used in public and media communication to ask how language shapes our moral reasoning about the global coronavirus crisis. The author offers insights into the metaphors, metonyms, allegories and symbols of the global crisis and examines how they have contributed to policy formation and communication. Combining metaphor theory with moral foundations theory, he places metaphors in their historical contexts, and then critically questions why certain tropes might be used in particular situations to persuade and convince an audience. The book takes an integrated approach, involving ideas from cognitive linguistics, history, social psychology and literature to produce a multi-layered and thematically rich interpretation of the language of the pandemic and its social and political consequences. It will be relevant to readers with a background in these areas, as well as anyone with a general interest in the language used to make sense of this global event.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Metaphors of Coronavirus: Invisible Enemy or Zombie Apocalypse?. To get started finding Metaphors of Coronavirus: Invisible Enemy or Zombie Apocalypse?, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: —

Format: PDF, EPUB & Kindle Edition

Publisher: Springer International Publishing

Release: 2021

ISBN

Description: This book explores the metaphors used in public and media communication to ask how language shapes our moral reasoning about the global coronavirus crisis. The author offers insights into the metaphors, metonyms, allegories and symbols of the global crisis and examines how they have contributed to policy formation and communication. Combining metaphor theory with moral foundations theory, he places metaphors in their historical contexts, and then critically questions why certain tropes might be used in particular situations to persuade and convince an audience. The book takes an integrated approach, involving ideas from cognitive linguistics, history, social psychology and literature to produce a multi-layered and thematically rich interpretation of the language of the pandemic and its social and political consequences. It will be relevant to readers with a background in these areas, as well as anyone with a general interest in the language used to make sense of this global event.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Metaphors of Coronavirus: Invisible Enemy or Zombie Apocalypse?. To get started finding Metaphors of Coronavirus: Invisible Enemy or Zombie Apocalypse?, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Special Offer | $0.00

Special Offer! | $0.00

Metaphors of Coronavirus: Invisible Enemy or Zombie Apocalypse?

Metaphors of Coronavirus: Invisible Enemy or Zombie Apocalypse?

More Books

The Communication of Leadership: The Design of Leadership Style: Leadership and Metaphor Beyond the West (Routledge Studies in Linguistics) by Jonathan Charteris-Black (2006-10-23)

The Communication of Leadership: The Design of Leadership Style: Leadership and Metaphor Beyond the West (Routledge Studies in Linguistics) by Jonathan Charteris-Black (2006-10-23)

Corpus Approaches to Critical Metaphor Analysis

Corpus Approaches to Critical Metaphor Analysis

The Communication of Leadership: The Design of Leadership Style (Routledge Studies in Linguistics)

The Communication of Leadership: The Design of Leadership Style (Routledge Studies in Linguistics)

Analysing Political Speeches: Rhetoric, Discourse and Metaphor

Analysing Political Speeches: Rhetoric, Discourse and Metaphor

Politicians and Rhetoric: The Persuasive Power of Metaphor

Politicians and Rhetoric: The Persuasive Power of Metaphor

The Communication of Leadership: The Design of Leadership Style (Routledge Studies in Linguistics) by Jonathan Charteris-Black (2006-12-08)

The Communication of Leadership: The Design of Leadership Style (Routledge Studies in Linguistics) by Jonathan Charteris-Black (2006-12-08)

Fire Metaphors: Discourses of Awe and Authority [11/17/2016] Jonathan Charteris-Black

Fire Metaphors: Discourses of Awe and Authority [11/17/2016] Jonathan Charteris-Black

Politicians and Rhetoric: The Persuasive Power of Metaphor by Jonathan Charteris-Black (2006-12-01)

Politicians and Rhetoric: The Persuasive Power of Metaphor by Jonathan Charteris-Black (2006-12-01)

Corpus Approaches to Critical Metaphor Analysis [1/1/2004] Jonathan Charteris-Black

Corpus Approaches to Critical Metaphor Analysis [1/1/2004] Jonathan Charteris-Black