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Exploring Emotions in Customer Experience Research

Małgorzata Budzanowska-Drzewiecka
4.9/5 (31332 ratings)
Description:This is an open access title available under the terms of a CC BY-NC-ND 4.0 License. It is free to read, download and share on Elgaronline, thanks to generous funding support from the Jagiellonian University in Kraków. This thought-provoking book examines the role of emotions in customer experience research. Małgorzata Budzanowska-Drzewiecka and Adrian Lubowiecki-Vikuk explore methods of capturing mixed emotional states throughout the consumer journey, covering core theoretical issues and providing much-needed practical guidance.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Exploring Emotions in Customer Experience Research. To get started finding Exploring Emotions in Customer Experience Research, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
201
Format
PDF, EPUB & Kindle Edition
Publisher
Edward Elgar Publishing
Release
2025
ISBN
9781803926278

Exploring Emotions in Customer Experience Research

Małgorzata Budzanowska-Drzewiecka
4.4/5 (1290744 ratings)
Description: This is an open access title available under the terms of a CC BY-NC-ND 4.0 License. It is free to read, download and share on Elgaronline, thanks to generous funding support from the Jagiellonian University in Kraków. This thought-provoking book examines the role of emotions in customer experience research. Małgorzata Budzanowska-Drzewiecka and Adrian Lubowiecki-Vikuk explore methods of capturing mixed emotional states throughout the consumer journey, covering core theoretical issues and providing much-needed practical guidance.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Exploring Emotions in Customer Experience Research. To get started finding Exploring Emotions in Customer Experience Research, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
201
Format
PDF, EPUB & Kindle Edition
Publisher
Edward Elgar Publishing
Release
2025
ISBN
9781803926278
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