Description:NAME YOUR BUSINESS. TELL YOUR STORY. Advertising and marketing masters from Ogilvy to Godin have proven the value of words when it comes to building a brand, attracting an audience, and making a sale. In our increasingly crowded and noisy world, a name is the foundation of every product, brand, or business--and it needs to stand out. In The Naming Book, Bullhorn Creative founder and partner Brad Flowers presents a clear framework for crafting and choosing the name that sticks. With a five-step blueprint that takes you from brainstorming to trademarking, this book is the ultimate guidebook to naming anything. You'll learn how to:Set clear goals for your name and brand before you startCraft a brainstorming list based on your business missionBuild a brand unique to you by creating your own wordFind the balance between "cool" and clearNarrow down your list of names with five easy testsWe have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Naming Book: Five Steps to Creating Brand and Product Names That Sell. To get started finding The Naming Book: Five Steps to Creating Brand and Product Names That Sell, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
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Format
PDF, EPUB & Kindle Edition
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ISBN
1613084234
The Naming Book: Five Steps to Creating Brand and Product Names That Sell
Description: NAME YOUR BUSINESS. TELL YOUR STORY. Advertising and marketing masters from Ogilvy to Godin have proven the value of words when it comes to building a brand, attracting an audience, and making a sale. In our increasingly crowded and noisy world, a name is the foundation of every product, brand, or business--and it needs to stand out. In The Naming Book, Bullhorn Creative founder and partner Brad Flowers presents a clear framework for crafting and choosing the name that sticks. With a five-step blueprint that takes you from brainstorming to trademarking, this book is the ultimate guidebook to naming anything. You'll learn how to:Set clear goals for your name and brand before you startCraft a brainstorming list based on your business missionBuild a brand unique to you by creating your own wordFind the balance between "cool" and clearNarrow down your list of names with five easy testsWe have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Naming Book: Five Steps to Creating Brand and Product Names That Sell. To get started finding The Naming Book: Five Steps to Creating Brand and Product Names That Sell, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.