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Guerrilla Film Marketing: The Ultimate Guide to the Branding, Marketing and Promotion of Independent Films & Filmmakers

Robert Barnwell
4.9/5 (31796 ratings)
Description:Create an irresistible brand image and build an audience of loyal and engaged fans...Guerrilla Film Marketing takes readers through each step of the film branding, marketing and promotional process. Tailored specifically to low-budget independent films and filmmakers, Guerrilla Film Marketing offers practical and immediately-implementable advice for marketing considerations across every stage of the film production process.Written by a leading film industry professional, Guerrilla Film Marketing teaches readers how to:Master the fundamentals of guerrilla branding, marketing and promotion;Create an integrated marketing plan and calendar based on realistic budgets and expectations;Develop internet and social media marketing campaigns, including engaging studio and film websites and powerful, marketing-centric IMDb listings;Assemble behind-the-scenes pictures, videos and documentaries;Produce marketing materials such as key art, posters, film teasers, trailers and electronic press kits (aka "EPKs"); andMaximize the marketing impact of events such as test screenings, premiers, film festivals and industry award ceremonies. Guerrilla Film Marketing is filled with dozens of step-by-step instructions, checklists, tools, a glossary, templates and other resources.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Guerrilla Film Marketing: The Ultimate Guide to the Branding, Marketing and Promotion of Independent Films & Filmmakers. To get started finding Guerrilla Film Marketing: The Ultimate Guide to the Branding, Marketing and Promotion of Independent Films & Filmmakers, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
Format
PDF, EPUB & Kindle Edition
Publisher
Release
ISBN
1351018051

Guerrilla Film Marketing: The Ultimate Guide to the Branding, Marketing and Promotion of Independent Films & Filmmakers

Robert Barnwell
4.4/5 (1290744 ratings)
Description: Create an irresistible brand image and build an audience of loyal and engaged fans...Guerrilla Film Marketing takes readers through each step of the film branding, marketing and promotional process. Tailored specifically to low-budget independent films and filmmakers, Guerrilla Film Marketing offers practical and immediately-implementable advice for marketing considerations across every stage of the film production process.Written by a leading film industry professional, Guerrilla Film Marketing teaches readers how to:Master the fundamentals of guerrilla branding, marketing and promotion;Create an integrated marketing plan and calendar based on realistic budgets and expectations;Develop internet and social media marketing campaigns, including engaging studio and film websites and powerful, marketing-centric IMDb listings;Assemble behind-the-scenes pictures, videos and documentaries;Produce marketing materials such as key art, posters, film teasers, trailers and electronic press kits (aka "EPKs"); andMaximize the marketing impact of events such as test screenings, premiers, film festivals and industry award ceremonies. Guerrilla Film Marketing is filled with dozens of step-by-step instructions, checklists, tools, a glossary, templates and other resources.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Guerrilla Film Marketing: The Ultimate Guide to the Branding, Marketing and Promotion of Independent Films & Filmmakers. To get started finding Guerrilla Film Marketing: The Ultimate Guide to the Branding, Marketing and Promotion of Independent Films & Filmmakers, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
Format
PDF, EPUB & Kindle Edition
Publisher
Release
ISBN
1351018051

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