Read Unpacking IKEA: Swedish Design for the Purchasing Masses (CRESC)

Unpacking IKEA: Swedish Design for the Purchasing Masses (CRESC)

Pauline Garvey

4.9/5 (12994 ratings)

Description:This book represents the first anthropological ethnography of Ikea consumption and goes to the heart of understanding the unique and at times frantic popularity of this one iconic transnational store. Based on a year of participant observation in Stockholm's Kungens Kurva store - the largest in the world - this book places the retailer squarely within the realm of the home-building efforts of individuals in Stockholm and to a lesser degree in Dublin. Ikea, the world's largest retailer and one of its most interesting, is the focus of intense popular fascination internationally, yet is rarely subject to in-depth anthropological inquiry.In 'Unpacking Ikea, ' Garvey explores why Ikea is never 'just a store' for its customers, why it is described in terms of a cultural package; as 'everyday' and decidedly classless. Using in-depth interviews with householders over several years, this ethnographic study follows the furniture from the Ikea store outwards to probe what people actually take home with them.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Unpacking IKEA: Swedish Design for the Purchasing Masses (CRESC). To get started finding Unpacking IKEA: Swedish Design for the Purchasing Masses (CRESC), you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Format: PDF, EPUB & Kindle Edition

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ISBN: 1317642961

Description: This book represents the first anthropological ethnography of Ikea consumption and goes to the heart of understanding the unique and at times frantic popularity of this one iconic transnational store. Based on a year of participant observation in Stockholm's Kungens Kurva store - the largest in the world - this book places the retailer squarely within the realm of the home-building efforts of individuals in Stockholm and to a lesser degree in Dublin. Ikea, the world's largest retailer and one of its most interesting, is the focus of intense popular fascination internationally, yet is rarely subject to in-depth anthropological inquiry.In 'Unpacking Ikea, ' Garvey explores why Ikea is never 'just a store' for its customers, why it is described in terms of a cultural package; as 'everyday' and decidedly classless. Using in-depth interviews with householders over several years, this ethnographic study follows the furniture from the Ikea store outwards to probe what people actually take home with them.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Unpacking IKEA: Swedish Design for the Purchasing Masses (CRESC). To get started finding Unpacking IKEA: Swedish Design for the Purchasing Masses (CRESC), you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Unpacking IKEA: Swedish Design for the Purchasing Masses (CRESC)

Unpacking IKEA: Swedish Design for the Purchasing Masses (CRESC)

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