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Strategic Corporate Financial Communications: The Stock Price Story: The Stock Price Story

Ian Westbrook
4.9/5 (11788 ratings)
Description:In today's aggressive marketplace, listed companies can no longer rely on their numbers to do the talking. If companies can't communicate their achievements and strategy, mounting research evidence suggests, they will be overlooked, their cost of capital will increase and stock price will suffer.In "Strategic Financial and Investor Communication: the stock price story "" "Ian Westbrook, principal of Australia's leading independent financial communications firm, argues just this: stock price is more a story than a number. Moreover, the book will teach you how to tell your own story by guiding you through the fast-paced world of financial corporate communication with a professional's pragmatism as well as academic rigour.Whether you're a student or a professional of PR, investor relations or corporate communications, this much-needed guide will teach you how to tell a compelling story about your company that the stockbroker, fund manager and corporate media cannot ignore.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Strategic Corporate Financial Communications: The Stock Price Story: The Stock Price Story. To get started finding Strategic Corporate Financial Communications: The Stock Price Story: The Stock Price Story, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
306
Format
PDF, EPUB & Kindle Edition
Publisher
Routledge
Release
2014
ISBN
1135087164

Strategic Corporate Financial Communications: The Stock Price Story: The Stock Price Story

Ian Westbrook
4.4/5 (1290744 ratings)
Description: In today's aggressive marketplace, listed companies can no longer rely on their numbers to do the talking. If companies can't communicate their achievements and strategy, mounting research evidence suggests, they will be overlooked, their cost of capital will increase and stock price will suffer.In "Strategic Financial and Investor Communication: the stock price story "" "Ian Westbrook, principal of Australia's leading independent financial communications firm, argues just this: stock price is more a story than a number. Moreover, the book will teach you how to tell your own story by guiding you through the fast-paced world of financial corporate communication with a professional's pragmatism as well as academic rigour.Whether you're a student or a professional of PR, investor relations or corporate communications, this much-needed guide will teach you how to tell a compelling story about your company that the stockbroker, fund manager and corporate media cannot ignore.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Strategic Corporate Financial Communications: The Stock Price Story: The Stock Price Story. To get started finding Strategic Corporate Financial Communications: The Stock Price Story: The Stock Price Story, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
306
Format
PDF, EPUB & Kindle Edition
Publisher
Routledge
Release
2014
ISBN
1135087164
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