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People, Citizen, and User: Shifting Articulations of Audience in Chinese Communication Research (1978 - 2021)

Guiquan Xu
4.9/5 (20274 ratings)
Description:The book examines the changing discourses of Chinese audience research in the past four decades, aiming to shed light on the complicated relationships among China's media, audiences, and society.With the new sociology of knowledge, it adopts Laclau and Mouffe's discourse theory as a meta-theoretical framework and interprets the concept of audience as a floating signifier. Based on the corpus of Chinese academic journal papers, the author divides the scope of analysis into four phases. In each period, Chinese audience research was related closely to the changing societal and academic contexts and hegemonic struggle as a whole. In addition, it discusses the relation between 'western' audience theories and Chinese audience research, as well as the contingency and rigidity of discourses in Chinese audience research.The book contributes to the understanding of Chinese communication research in the changing societal context and will be valuable for scholars of media and communication studies or China studies.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with People, Citizen, and User: Shifting Articulations of Audience in Chinese Communication Research (1978 - 2021). To get started finding People, Citizen, and User: Shifting Articulations of Audience in Chinese Communication Research (1978 - 2021), you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
204
Format
PDF, EPUB & Kindle Edition
Publisher
Routledge
Release
2023
ISBN
1000866246

People, Citizen, and User: Shifting Articulations of Audience in Chinese Communication Research (1978 - 2021)

Guiquan Xu
4.4/5 (1290744 ratings)
Description: The book examines the changing discourses of Chinese audience research in the past four decades, aiming to shed light on the complicated relationships among China's media, audiences, and society.With the new sociology of knowledge, it adopts Laclau and Mouffe's discourse theory as a meta-theoretical framework and interprets the concept of audience as a floating signifier. Based on the corpus of Chinese academic journal papers, the author divides the scope of analysis into four phases. In each period, Chinese audience research was related closely to the changing societal and academic contexts and hegemonic struggle as a whole. In addition, it discusses the relation between 'western' audience theories and Chinese audience research, as well as the contingency and rigidity of discourses in Chinese audience research.The book contributes to the understanding of Chinese communication research in the changing societal context and will be valuable for scholars of media and communication studies or China studies.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with People, Citizen, and User: Shifting Articulations of Audience in Chinese Communication Research (1978 - 2021). To get started finding People, Citizen, and User: Shifting Articulations of Audience in Chinese Communication Research (1978 - 2021), you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
204
Format
PDF, EPUB & Kindle Edition
Publisher
Routledge
Release
2023
ISBN
1000866246
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