Read Innovation and Market Value. The Case of Tourism Enterprises

Innovation and Market Value. The Case of Tourism Enterprises

Dawid Szutowski

4.9/5 (18469 ratings)

Description:In contemporary economics companies operate in a fast changing environment which forces them to adapt constantly. The never ending development seems to constitute the necessary condition for achieving the ultimate purpose of a company’s function - the maximization of shareholder wealth. Company value is the greatest overall measurement of its efficient functioning. Thus numerous approaches to value were created. For public companies the market value of equity changes constantly and is publicly available. Companies actively support the increase in the market value of equity by releasing positive news. In this context the role of innovation announcements is crucial for all companies. Issues concerning innovation are strongly embedded in the current worldwide scientific discussion. However different sectors are unequally represented. The discussion on innovation in low-tech industries and services has received relatively little scholarly attention. Tourism represents both categories. The investigation of innovation in tourism is especially essential for the economy of the European Union as the sector contributes significantly to GDP generation, employment and investment. Increasing the knowledge of innovation in tourism is of vital theoretical and practical importance. Thus it was addressed in the present book. The research problem in the present book was expressed in the following question: what is the relationship between innovation announcements and the market value of equity of tourism enterprises? The main objective of the research was to measure the short- and long-term impact of innovation announcements on the market value of equity of tourism enterprises. Research aimed also at creating and verifying empirically the model explaining the relationship between innovation and the market value of tourism enterprises. The research contributed to the knowledge on innovation in tourism in two ways. First, the author’s model representing the relationship was created. Second, the empirical research allowed the measurement of the effects of innovation announcements and the verification of the significance of the predictors of the market value of equity. In this research a systematic model-building procedure was applied. It relied on summarizing the existing scientific evidence on the relationship studied in order to build a comprehensive framework whilst also adding the author’s propositions of predictors in the next step. In order to build the exhaustive design the method of systematic literature studies SALSA was employed. The study covered the period between 2000 and 2015. It used five scientific databases. The precise four-step procedure including content analysis and meta-synthesis resulted in the indication of two innovation-level, two firm-level innovation-related and five control variables important in the context of the relationship studied. Seven theoretically related predictors proposed by the author complemented this sound conceptual framework. In total the model accounted for eleven predictors: patent, CSR, type, degree of novelty involved, source, stage and the communication of innovation, R&D intensity and the innovativeness of the implementing company, squared R&D intensity and the interaction between R&D intensity and innovativeness. It covered also 8 control variables: industry, size, volume, total cash dividend, operational experience, leverage, return on equity and growth. The empirical research covered all the tourism enterprises listed on the main markets of the most important stock exchanges in the European Union in the period between February 2011 and February 2016. There were 111 such companies. The abnormal changes in the market value of equity resulting from innovation announcements of tourism enterprises constituted the subjects of analysis. Content analysis of the 9,000 innovation announcements resulted in creating the sampling frame of 985 releases referring to innovation consistent with the definition adopted in the present research. The research was performed on the representative sample of 398 observations. As Berk et al. state the total market value of a firm’s equity equals the number of its shares times their current market price [2014]. If the number of shares is constant the change in their price becomes the right proxy for the changes in MV [Damodaran 2012]. In the present study the abnormal change in the market value of equity constituted the dependent variable. In line with the above considerations and previous research it was operationalized as the abnormal return. It was calculated in the short and the long term. In the short term the event-study method was employed. In the long term the buy-and-hold abnormal returns method was used. The expected returns in the short-term study were computed using the Carhart four-factor model [1997]. The abnormal returns were cumulated over the event windows and standardised which led to more powerful tests. The statis...We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Innovation and Market Value. The Case of Tourism Enterprises. To get started finding Innovation and Market Value. The Case of Tourism Enterprises, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: 265

Format: PDF, EPUB & Kindle Edition

Publisher: Difin

Release: 2016

ISBN: 8380852478

Description: In contemporary economics companies operate in a fast changing environment which forces them to adapt constantly. The never ending development seems to constitute the necessary condition for achieving the ultimate purpose of a company’s function - the maximization of shareholder wealth. Company value is the greatest overall measurement of its efficient functioning. Thus numerous approaches to value were created. For public companies the market value of equity changes constantly and is publicly available. Companies actively support the increase in the market value of equity by releasing positive news. In this context the role of innovation announcements is crucial for all companies. Issues concerning innovation are strongly embedded in the current worldwide scientific discussion. However different sectors are unequally represented. The discussion on innovation in low-tech industries and services has received relatively little scholarly attention. Tourism represents both categories. The investigation of innovation in tourism is especially essential for the economy of the European Union as the sector contributes significantly to GDP generation, employment and investment. Increasing the knowledge of innovation in tourism is of vital theoretical and practical importance. Thus it was addressed in the present book. The research problem in the present book was expressed in the following question: what is the relationship between innovation announcements and the market value of equity of tourism enterprises? The main objective of the research was to measure the short- and long-term impact of innovation announcements on the market value of equity of tourism enterprises. Research aimed also at creating and verifying empirically the model explaining the relationship between innovation and the market value of tourism enterprises. The research contributed to the knowledge on innovation in tourism in two ways. First, the author’s model representing the relationship was created. Second, the empirical research allowed the measurement of the effects of innovation announcements and the verification of the significance of the predictors of the market value of equity. In this research a systematic model-building procedure was applied. It relied on summarizing the existing scientific evidence on the relationship studied in order to build a comprehensive framework whilst also adding the author’s propositions of predictors in the next step. In order to build the exhaustive design the method of systematic literature studies SALSA was employed. The study covered the period between 2000 and 2015. It used five scientific databases. The precise four-step procedure including content analysis and meta-synthesis resulted in the indication of two innovation-level, two firm-level innovation-related and five control variables important in the context of the relationship studied. Seven theoretically related predictors proposed by the author complemented this sound conceptual framework. In total the model accounted for eleven predictors: patent, CSR, type, degree of novelty involved, source, stage and the communication of innovation, R&D intensity and the innovativeness of the implementing company, squared R&D intensity and the interaction between R&D intensity and innovativeness. It covered also 8 control variables: industry, size, volume, total cash dividend, operational experience, leverage, return on equity and growth. The empirical research covered all the tourism enterprises listed on the main markets of the most important stock exchanges in the European Union in the period between February 2011 and February 2016. There were 111 such companies. The abnormal changes in the market value of equity resulting from innovation announcements of tourism enterprises constituted the subjects of analysis. Content analysis of the 9,000 innovation announcements resulted in creating the sampling frame of 985 releases referring to innovation consistent with the definition adopted in the present research. The research was performed on the representative sample of 398 observations. As Berk et al. state the total market value of a firm’s equity equals the number of its shares times their current market price [2014]. If the number of shares is constant the change in their price becomes the right proxy for the changes in MV [Damodaran 2012]. In the present study the abnormal change in the market value of equity constituted the dependent variable. In line with the above considerations and previous research it was operationalized as the abnormal return. It was calculated in the short and the long term. In the short term the event-study method was employed. In the long term the buy-and-hold abnormal returns method was used. The expected returns in the short-term study were computed using the Carhart four-factor model [1997]. The abnormal returns were cumulated over the event windows and standardised which led to more powerful tests. The statis...We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Innovation and Market Value. The Case of Tourism Enterprises. To get started finding Innovation and Market Value. The Case of Tourism Enterprises, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Innovation and Market Value. The Case of Tourism Enterprises

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