Read Dollar Dash: The Behavioral Economics of Peer-to-Peer Fundraising

Dollar Dash: The Behavioral Economics of Peer-to-Peer Fundraising

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Description:Peer-to-peer (P2P) events raise more than $1.5 billion for the top 30 U.S. nonprofit programs annually. This amount could be much greater if nonprofits better understood the fundamentals of human behavior and its effect an organization’s ability to fundraise. Why do people volunteer and fundraise for causes?Dollar Dash is a study into the psychology behind P2P fundraising and the fuel that drives volunteer behavior. This book will teach you the keys to acquiring, retaining, and maximizing the support of donors and volunteers.Dollar Dash takes the findings of behavioral economics and applies them to the nonprofit world. Some of what you will learn is counterintuitive:- Incentives don’t work – rewarding supporters with valuable gifts is demotivating- It’s not “all about the mission”- Great events don’t often raise great moneyThis book chronicles the stories of some of the most successful P2P fundraisers, from Relay For Life and the March of Dimes to the Ice Bucket Challenge. Along the way, there are interviews with some of the world’s greatest nonprofit thinkers. Dollar Dash is guaranteed to change forever the way you approach your P2P fundraising strategy. The result will be in your organization’s bottom line.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Dollar Dash: The Behavioral Economics of Peer-to-Peer Fundraising. To get started finding Dollar Dash: The Behavioral Economics of Peer-to-Peer Fundraising, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: 164

Format: PDF, EPUB & Kindle Edition

Publisher: Turnkey, Inc.

Release: 2017

ISBN: 0692835229

Description: Peer-to-peer (P2P) events raise more than $1.5 billion for the top 30 U.S. nonprofit programs annually. This amount could be much greater if nonprofits better understood the fundamentals of human behavior and its effect an organization’s ability to fundraise. Why do people volunteer and fundraise for causes?Dollar Dash is a study into the psychology behind P2P fundraising and the fuel that drives volunteer behavior. This book will teach you the keys to acquiring, retaining, and maximizing the support of donors and volunteers.Dollar Dash takes the findings of behavioral economics and applies them to the nonprofit world. Some of what you will learn is counterintuitive:- Incentives don’t work – rewarding supporters with valuable gifts is demotivating- It’s not “all about the mission”- Great events don’t often raise great moneyThis book chronicles the stories of some of the most successful P2P fundraisers, from Relay For Life and the March of Dimes to the Ice Bucket Challenge. Along the way, there are interviews with some of the world’s greatest nonprofit thinkers. Dollar Dash is guaranteed to change forever the way you approach your P2P fundraising strategy. The result will be in your organization’s bottom line.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Dollar Dash: The Behavioral Economics of Peer-to-Peer Fundraising. To get started finding Dollar Dash: The Behavioral Economics of Peer-to-Peer Fundraising, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Dollar Dash: The Behavioral Economics of Peer-to-Peer Fundraising

Dollar Dash: The Behavioral Economics of Peer-to-Peer Fundraising

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