Description:Love Matters: A Guide to Online Marketing for Romance Writers covers all the basic online marketing techniques a romance writer needs to know to stay ahead of the game. This starts with an author website, the hub of all your online marketing activity. Then we branch into some basic search engine optimization (SEO), which is vital for all your online marketing communications and gets you noticed by the search engines. With the basics set up, we branch into social media marketing and other forms of networking and web PR so you can build a strong, identifiable brand that’s marketable and lasts the distance. As any author knows, promotion is an important part of brand building, so to this effect we cover your all-important book launch, and other promotional tactics such as giveaways and freebies. Communicating with potential customers is integral to building a loyal fan base and so you’ll learn how to execute an effective email campaign and how to write a successful newsletter that directs readers back to your website. Obviously, with most authors operating in the online environment, there is always the risk of negative publicity. I’ll show you how to use Online Reputation Management (ORM) to limit risk and act swiftly if bad press raises its ugly head.Finally the beauty of internet marketing is that it is possible to track your success. So we cover how to do this to make the most of your marketing efforts and so you don’t have to waste time on things that aren’t working for you.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Love Matters: A Guide to Online Marketing for Romance Writers. To get started finding Love Matters: A Guide to Online Marketing for Romance Writers, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
101
Format
PDF, EPUB & Kindle Edition
Publisher
The Romance Collective
Release
2013
ISBN
Love Matters: A Guide to Online Marketing for Romance Writers
Description: Love Matters: A Guide to Online Marketing for Romance Writers covers all the basic online marketing techniques a romance writer needs to know to stay ahead of the game. This starts with an author website, the hub of all your online marketing activity. Then we branch into some basic search engine optimization (SEO), which is vital for all your online marketing communications and gets you noticed by the search engines. With the basics set up, we branch into social media marketing and other forms of networking and web PR so you can build a strong, identifiable brand that’s marketable and lasts the distance. As any author knows, promotion is an important part of brand building, so to this effect we cover your all-important book launch, and other promotional tactics such as giveaways and freebies. Communicating with potential customers is integral to building a loyal fan base and so you’ll learn how to execute an effective email campaign and how to write a successful newsletter that directs readers back to your website. Obviously, with most authors operating in the online environment, there is always the risk of negative publicity. I’ll show you how to use Online Reputation Management (ORM) to limit risk and act swiftly if bad press raises its ugly head.Finally the beauty of internet marketing is that it is possible to track your success. So we cover how to do this to make the most of your marketing efforts and so you don’t have to waste time on things that aren’t working for you.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Love Matters: A Guide to Online Marketing for Romance Writers. To get started finding Love Matters: A Guide to Online Marketing for Romance Writers, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.